If you can’t prove it, it didn’t happen.
In today’s fast-paced world, airtight security documentation isn’t just a nice-to-have—it’s your business’s lifeline.
Here’s your quick, snackable guide to building a Proof Chain that protects your MSP and even adds value to your client conversations.
What’s Inside?
• Why Proof Matters: Avoid multimillion-dollar setbacks by proving every security control.
• The 4 Critical Links: Document, store, secure, and retrieve your security records.
• Real-World Wake-Up Calls: Learn from insurance claim nightmares, compliance fines, and costly lawsuits.
• Bonus Insights: Turn solid documentation into a competitive edge that can drive more business.
• Your Ultimate Resource: A downloadable PDF quick guide to start building your Proof Chain today.
👇 Download Your Quick Guide Now 👇
Why Proof Matters
If you can’t prove your security measures were in place, you’re exposed to huge risks—from denied insurance claims to crippling fines.
One company lost a $3M payout because they couldn’t prove MFA was implemented.
Don’t let that be you.
The 4 Critical Links in the Proof Chain
1️⃣ Document It Right
Record who did what, when it was done, how it was implemented, and note any changes over time.
2️⃣ Store It Securely
Keep your documentation centralized, backed up, and separated from client systems.
3️⃣ Make It Tamper-Proof
Use timestamps, hash validation, or immutable logs to ensure your records are unaltered.
4️⃣ Ensure Quick Access
Your documentation must be easily retrievable—if it’s hard to find, it’s as good as lost.
If any one of these fails, your entire proof chain breaks.
Real-World Wake-Up Calls
Most clients don’t care about documentation—until it’s too late. Instead of selling it as an “extra layer of security,” help them realize what happens when they don’t have it.
Scenario 1: The Insurance Nightmare
• A client suffers a security breach. They assume their cyber insurance will cover the damages.
• The insurer asks for proof that MFA was in place before the incident.
• The client has no clear records.
• Claim denied. The client is on the hook for six figures in breach costs.
Scenario 2: The Compliance Audit From Hell
• A healthcare company gets a surprise HIPAA audit.
• Regulators ask for proof that security policies were followed for the past 24 months.
• The client fumbles through old spreadsheets and ticket notes—but nothing is complete.
• They get fined $75,000 for non-compliance.
Scenario 3: The Lawsuit That Could’ve Been Avoided
• A former client sues, claiming you failed to implement security controls that led to a breach.
• You know you did the work—but without documentation, the burden of proof is on you.
• Legal costs pile up, reputation is damaged, and the case drags on for months.
Talk To Clients & Win
Your documentation isn’t just records—it’s your secret weapon to build trust, protect your business, and even boost your revenue:
• Show Them the Shield:
Explain that your airtight proof chain protects them from claim denials, fines, and lawsuits.
• Instant Proof Reviews:
Offer quick, on-demand walkthroughs of your security records to demonstrate your readiness.
• Value Add & Revenue Booster:
Turn your documentation into a premium service. Charge for quarterly reviews and real-time proof access—this not only creates an extra revenue stream, but also protects you from costly risks.
• Differentiate Your Service:
When clients see your proactive approach, they know you’re the partner they can trust.
Turn your documentation into a win-win: safeguard your business and make more money while doing it.
How To Bulletproof Your Internal Documentation Process
Even MSPs that understand this struggle to make documentation a seamless part of their workflow. Here’s how to make it second nature:
• Assign Ownership: Ensure someone is responsible for documenting every control.
• Automate: Use version-controlled platforms and automated logging.
• Proof Before Close: Don’t complete projects without final proof.
• Quarterly Tests: Randomly check past records to ensure they’re intact.
Your Next Move: Build Your Proof Chain
We turned Matt’s insights into a step-by-step PDF that breaks down:
✅ What needs to be documented
✅ How to store and protect security proof
✅ Simple ways to make documentation immutable
👇 Download Your Quick Guide Now 👇
Dive Deeper with Video
• Whiteboard Breakdown: See the Proof Chain broken down into simple, actionable steps. [Watch Here]
• Full Matt Lee Interview: Hear Matt’s firsthand stories (and tough lessons) that led him to develop this framework. [Watch Here]
Final Thought: Future-Proof Your MSP
Matt put it bluntly:
“Most MSPs that die in the next five years will die because they can’t prove what they did.”
Don’t leave your MSP exposed to lawsuits, insurance denials, and fines.
Start building your Proof Chain today.
Talk soon,
Jeffrey Newton
MSP INSIDER